



Branding / Packaging / Marketing
AYR Wellness
Pocket Made
2021







A cannabis vape brand inspired by the unique characteristics and personalities found within the plant. I created a cohesive brand system that translates their proprietary extraction process and terpene-driven approach into a memorable consumer experience. Through strategic storytelling and bold design, Entourage Vapes was positioned as a premium product with a personality all its own.
ECD: Larry Baltutis // 3D: George Ioannou // Motion: David Johnson